Monday, April 18, 2011

Eva and Franco Mattes (4)

Eva and Franco Mattes were both born in Italy in 1976. They have lived in Europe and the US most of their lives. Although neither of them are "educated" in art, they are still considered as pioneers of the Net Art movement and are well known for their subversion of public media. Perhaps the most important message being delivered by the Mattes is their belief that nothing is "original," everything has been done before. The only reason why certain ideas are considered new, is because people make a new creation out of the old, but it is never 100% original.
Eva and Franco are also famous for their Second Life usage. They did a project called "13 Most Beautiful Avatars." These 13 avatars were created to portray what society was trying make people become.

Eva and Franco have done an exceptional job at opening the eyes of others and showing them how repetitive everything has become. Sure, there may be "new" creations, new artists, new styles, but everything is just a newer model of something we have had in the past.

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